The New Condition channel nostalgia and longing with ‘Maybe’

Australian-born, LA-based artist and Emmy-nominated director Fletcher Moules unveils a different side of his artistry with “Maybe”, the latest single from his project The New Condition. Best known for shaping expansive visual universes—Netflix’s Entergalactic with Kid Cudi and Clash of Clans’ billion-view campaign, Moules now turns inward, crafting music that feels cinematic yet disarmingly personal.

Hovering between joy and longing, “Maybe” is a synth-pop ballad steeped in the romantic melancholy of late-’80s post-punk. Written two decades ago, the song carries the timeless weight of a melody that refuses to fade, a tune Moules admits he’s been humming for 20 years. That history gives the track its unusual emotional pull, equal parts memory and dream.

Built on nostalgic synth lines, crisp electronic drums, and an unfiltered vocal delivery, the single exudes a softness that lingers long after it ends. Its depth is sharpened by the expertise of Mark Saunders (The Cure, Depeche Mode) on mixing and Matt Colton (Blur, New Order) on mastering, who give the track the shimmering polish of the very artists it echoes.

Reflecting on the track, Moules describes it as having a “happy/sad ring” that follows you across life’s chapters. That duality is the essence of “Maybe”: delicate yet weighty, bittersweet yet cathartic, a song that finds strength in its restraint.

Accompanying the single is a striking self-directed music video created entirely with Google’s Flow Veo3 AI platform, merging Moules’ cinematic instincts with cutting-edge technology. With imagery ranging from ants bearing leaves to a surreal cliffside plunge, the visuals mirror the song’s embrace of uncertainty and emotional surrender. Far from gimmickry, the use of AI underscores Moules’ commitment to storytelling, proving how these tools, when applied thoughtfully, can expand the creative possibilities for independent artists.

“Maybe” stands as both a haunting introduction to his forthcoming debut album and a reminder that some songs simply wait for the right moment to be heard.